Transforming casual browsers into regular customers, one website at a time . . . 

Really excellent copy that makes the people who visit your website think YES, finally - this is exactly what I'm looking for - and then give you all of their money...

Places My Words Have Been Featured

Aside from the websites of a plethora of businesses, my words have also found their way into and onto the following... 

My name is Karl Webster and I'm very good at making you sound:

a) like you know what you're talking about

b) like you're good at what you do, and

c) like you're intelligent, honest and not without a sense of humour

Obviously, if these things are already at least partially true, it makes my job so much easier. However, if you couldn't care less about honesty, humour and intelligence, and don't really understand what these things have to do with making money, then frankly, these are not the words you're looking for. 

As for you, you wonderful wise human being, please have a look around my website or fill in the form at the foot of this page (or here) and let me know what you need. If you don't know what you need, get in touch anyway and we can work it out together....

Things I Can Write For You


Website Copy

You need words on your website that people will actually read and enjoy. Most websites don't have that because most people don't understand how valuable good copy is. Good copy means visitors stay on your website, increasing the likelihood of sales by up to 250%. Read more... 

SEO Copy

Like it or not, the words on your site need to impress Google. Search engines are highly sophisticated these days and they can spot if your copy is plagiarised or even if it's just bad writing. Therefore, for the best results, higher sales, greater profit and a more developed feeling of overall happiness, read on...

A Regular Blog

The best way to ensure a high ranking in search engine results (resulting in increased numbers of visitors, customers, sales and successes) is to post regular new content, and the best way to post regular new content is via a blog or news page. Which just happens to be my speciality. Read more...

Newsletters

Newsletters are great if you genuinely have lots to say about your business, although the information contained in a newsletter is often secondary to the tone of voice in which it's delivered. Newsletters can be a hugely effective marketing tool, especially if they don't read like marketing tools. Read more...

Press Releases

If you want to know the truth, and I should hope that you do, most press releases are a complete waste of time and money. There. I've said it. Having said that, sometimes they work. To find out if they're right for you, or if you feel that you want one whether they're right or not, click here and read more.

Brochure Copy

Some companies like nothing more than producing beautiful glossy brochures full of information about what they do or the stuff they manufacture. And they can be very effective. Done badly, however, they're worse than litter. To find out if a brochure is right for you and your business, read on...

Nice Things People Say About My Words (See also here.)

We were looking for a copywriter to breathe life into our boring B2B copy and found ourselves at Karl’s virtual doorstep. With minimal guidance, he took what we had and converted it into a story worth sharing. Words come easy to him which is why I know I can count on his creative mind to tell meaningful stories that flow. Whenever I send a draft over, I have full confidence in Karl. He is professional, on time, and I would definitely recommend him for any content needs — whether it’s copy for a website, a case study or anything else at all, he’s got you covered

Alena Blyshchyk
Marketing Specialist, Constellation Homebuilder Systems

Karl is a highly talented and versatile writer. As the owner of a copywriting agency, I need writers who can turn their hands to a variety of different subjects and writing styles. Karl is able to do this with ease and he is always able to deliver to the brief. Whether it's corporate copy or something more quirky and humorous, Karl is able to adjust his style accordingly and produce content that reads well, flows naturally and engages the reader. He has become my go-to writer for a number of my clients and I can rely on his skills to get the job done to a high standard and on time. I can't recommend Karl enough.

Spencer Slater
Auroras Copywriting

Also available: 100% conventional copy

Do you like the cut of my lexical jib but frankly speaking, you just don't feel able to go FULL PERSONALITY on your website? Fear not. 100% conventional copy is also available. Functional and fluid, my personality-lite, workmanlike copy will impress your visitors, even if it doesn't wow them onto their feet, applauding. Click HERE for more. 


Email me now or let me know what you need on the form below....